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Careers & Recruiting Campaign – Lidl 2018

 

I have been shooting the Lidl Careers and Recruiting campaign now for the last 4 years, and I am just about to start the 2019 campaign for graduates next week, before the main campaign in September.  So I thought I should do a little blog about the last year’s campaign.  I know… it’s a bit late – but things have been really pretty busy (I’ll blog about that shortly…I promise!). This shoot was for recruiting literature, adverts, social media, the careers website and banners outside stores.

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One of the web pages

 

What has been consistent running through the Lidl shoots is that they are one of the most enjoyable things I do each year.  The marketing team from Lidl HQ always look after me very well, and are great fun to work with – very professional and a pretty slick operation – it is always nice to have one of the team working closely with me.  In many respects, this negates the requirement for a detailed shot-list, because they understand the requirement very well, and we work very well together – getting what they need. In most other shoots, that could be very tricky – and yet here we are, turning up to Regional Distribution Centres, Lidl Stores, or the Lidl Headquarters, with no professional models (only their own employees) and through good-will and a very wilco attitude getting the images we need without much coercion or complaint!

You can see why it is so enjoyable!  I really do feel like one of the team!  Go LIDL!!

 

Here is a tiny selection of the images from 2018:

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In Store
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…and the same lovely lady on the web page
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Part of the Graduate shoot
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At the Regional Distribution Centre in Birmingham
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The RDC, Wednesbury
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Some of the Management Staff
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errr…. Toms…..
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Graduate Shoot
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Area Manager
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Some of the Design Staff
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Crunchy..
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Technical dudes
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Inside the RDC
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Property Team
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Checking on the progress of a store build
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Inside the RDC, picking stock
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Managers….managing
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At the HQ in Wimbledon
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…more of the HQ Team
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